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Tallinn · working across the Nordics, DACH and the UK

Growth marketing for companies that have stopped guessing.

Search, paid media, content and analytics — measured against revenue rather than vanity metrics. We are not the loudest agency you will talk to. We are the one that will show you the spreadsheet.

Typical first reply within one business day. No sales sequence, no discovery-call funnel.

Selected clients

Vessel & VineHalyard MarineLumen HealthNorrland OutfittersKessler & RoeBricklaneNordkapp Studio

Proof

Numbers we will stand behind in a room with your CFO.

Each figure below belongs to a case study that also documents what went wrong and how long it took.

Read the case studies →
4% → 38%
of revenue from organic
Vessel & Vine, 18 months
−48%
ad spend, 2.1× pipeline
Lumen Health, 9 months
×14
organic sessions
Halyard Marine, 12 months
99.2%
order tracking accuracy
Norrland Outfitters, from 71%

How we work

Four things that cost us pitches and keep us clients.

We report against revenue

Rankings, impressions and engagement rate are diagnostics, not results. If a number cannot be traced to money or to a decision, it does not go in the deck.

We tell you when to stop

One client's severance calculator loses them enquiries. Another's cost per lead got four times worse on our advice. Both were the right call, and we argued for them.

We do the boring part first

Crawl budget, canonical tags, server-side tracking. It is unglamorous, it is usually the actual constraint, and most agencies skip it because it does not photograph well.

We say no about a third of the time

If your constraint is product, pricing or sales capacity, marketing spend will not fix it. We would rather lose the pitch than take the retainer.

Featured case

Cutting half the budget and doubling the pipeline

Lumen sells scheduling software to private clinics. They were spending €61,000 a month on Google Ads and celebrating a €41 cost per lead. The leads were worthless.

They came in and told us our best-performing metric was the problem. Nobody wants to hear that. They were right, and they had the revenue data to prove it before they said a word.
Dr. Katrin SarapuuCEO, Lumen Health
Read the full case
−48%
monthly spend
€61k → €31.7k
×2.1
qualified pipeline
€290k → €610k per quarter
€41 → €173
cost per lead
deliberately

Tell us what is actually going wrong.

Not a discovery call. Write us a paragraph about the problem and a human who does the work will reply within one business day.